Beginner's Guide To Facebook Marketing

| Wednesday, February 1, 2012
By Staci Rae


Facebook is a part of our everyday lives, and once you understand how it works you'll be able to see how you can use Facebook to market your business. Social networking sites like Facebook draw a hugely loyal fan base, which can be a real boon to any business. If you can manage to get a loyal fan base on Facebook for your business, you'll be in good shape for success. Twenty percent of fans will come back to your page more than once, the highest return rate of any social networking site. That's a great news for your business!

Creating a loyal fan base is a bit of a challenge and it can seem very daunting if you've never embarked on Facebook marketing before. All you really need to know is how to promote your Facebook page effectively. That's not easy, but it can certainly be done!

One great strategy is to offer your fans some sort of discount or coupon or prize for joining your Facebook page. This strategy plays on human nature - people love to get something for free! And the best part of the scenario is that you are the one who actually benefits, because once they become a fan of your business on Facebook you know they are interested in your business and you can start pitching your business message to an interested audience.

Facebook is all about communication and that includes communication between you and your fans. For Facebook marketing to work, you have to take into account the feedback you receive from your fans and address their concerns and acknowledge their positive comments. Let them know you're listening!

Get people talking on Facebook and let them know you're listening. There are lots of ways to do this, from creating polls and surveys to simply responding to your fans' comments on your message board. All of this will help to open the lines of communication, create trust, and open up more Facebook marketing

To keep your Facebook marketing campaign moving forward and fresh, always remember to use all of the tools Facebook offers you. Send messages, post interesting links, upload videos...whatever it takes to keep your business fresh in the minds of your supporters.

Use sites like uSocial.net to help you get the Facebook fans you need to start promoting your business. Check out their site for more information about their innovative social media marketing products and start embarking on your Facebook marketing campaign.




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